March 31, 2020
No one is going to do it for you.
I learnt this very early on in my career when I was working for the UK Government. My manager at the time gave me this advice and it has stuck with me ever since.
A technology business is like a moving bus and, for a company to progress, it has to ensure its staff are on board. A well thought-out and welcoming process is a good starting point, ensuring new employees feel at home from the second they walk through the door. It’s also vital that companies continue to invest in their staff throughout the employee journey. If your team doesn’t buy into your company vision, then your business will never realise its true potential.
Understand your staff as people. Always encourage them to grow, remove all obstacles in their path and invest in them the best you can. There’s no better investment a business can make than in its people and I think so many organisations lose track of that. After all, they’re the ones who keep the wheels in motion every day. At Saggezza, we invest heavily in our staff and every employee knows that – if they want to progress – the opportunities are there. By helping your staff focus on their end goals and their own personal ambitions, you also go one step further to realising your company’s ambitions.
Three stand-out qualities that any successful business leader requires are empathy, drive and vision. Understanding the needs of your clients and employees is fundamental to ensure you get the most out of people. Business, especially tech businesses, are all about innovation, and you must be able to push boundaries and drive your company forward. A leader must always be looking forward and never satisfied with standing still. Having a company vision and targets to achieve is key to succeeding.
Don’t make the same mistake twice. Everyone makes mistakes. However, it’s how we bounce back from them that shapes who we are as people.
Know your USP from the outset and make sure you always play to it. In the tech industry, like many others, there’s always a challenger brand around the corner looking to better the product
or service you offer. Never lose sight of what really makes you stand out and never stop trying to excel at what you do.
You can’t grow without taking risks; however you should always be calculated in your approach. Always do your research, anticipate any potential knock-backs and set yourself goals for what you want to achieve, and you’ll be well prepared for anything thrown at you.
Don’t lose sight of your original mission. Every organisation has to innovate but you should never lose track of your identity. Every brand has a purpose, but not every brand is purposeful.