Why teeing off is good for business

September 4, 2019

Helen Roseberry, director of golf at Ramside Hall Hotel, Golf and Spa, explains why the golf course is the perfect place to grow your bottom line

Golf may not be the ‘people’s’ sport, like football or horse racing, but one thing is certain – the business world loves it.

Golf courses double as boardrooms the world over and deals are often done between the first tee and the final green. When Andrew Carnegie agreed to sell his business empire to J.P Morgan during a round of golf in 1901, the world’s first-ever billion-dollar corporation was created.

Just a few examples where your business can benefit from golf are:

Promotes relationships: most business people agree that good long-term relationships are essential to being successful. They also say they’re more likely to do business with people they know. What better way to get to know people well than by spending half a day on the golf course with them?

Hosting a corporate golf day gives you a chance to spend time with people and network in a way which doesn’t happen at sporting events, concerts or in hospitality.

Ramside Hall Hotel, Golf and Spa has over 20 years’ experience organising corporate golf events
for all sizes of business, from SME’s to Blue Chip companies.

Our PGA professional, Phil Redpath, can also offer businesses some expert insight into maximising the value of your company golf day.

Encourages networking: for your golf day, it’s best to have one person from your company in each team so they can make the most of the four hours they’ll spend on the course networking.

If you don’t have enough staff who play golf, then it might help to organise smaller events (16- 20 people) and invite different guests each time. It’s crucial your staff can spend time with the right contacts and decision-makers.

It’s targeted: make sure you target particular customers or prospects by pairing them with the right member of your sales team. Often people think of golf days as a bit of fun but if you have the right salesperson paired with the right prospect then you’re better placed to see a return on your golf day investment.

It’s fun: some people are genuinely afraid of receiving an invite to a corporate golf day because they may not play often and worry that they’ll embarrass themselves. The best way to avoid this is to choose a fun, team-oriented format that is easy to play and doesn’t require everyone to keep score for 18 holes.

A Texas Scramble is an excellent format for corporate golf and takes away any pressure people may feel about hitting bad shots.

Corporate golf

Ramside Hall Hotel, Golf and Spa is one of the North East’s leading golf resorts and an ideal venue for a corporate golf day.

The resort is located near historic Durham City and boasts 36-holes of championship standard golf, a luxury health club, spa, gymnasium and 25-metre swimming pool.

A golf day is an ideal opportunity to win new business, forge mutually beneficial partnerships and impress existing clients.

Ramside Hall Hotel, Golf and Spa
Find out more about holding a corporate golf day at Ramside Hall Hotel, Golf and Spa, contact Sam Jackson at golfsales@ramsidehallhotel.co.uk or call 0191 375 3089.

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