Blaydon’s Sure Purity eyes further success after Queen’s Award

A firm behind equipment used to stop drinks contamination has hailed its “exciting growth trajectory” after picking up a top accolade.

Sure Purity has been presented with a Queen’s Award for Enterprise for international trade.

Bosses say the honour – which was first revealed last year – is “a very proud moment” in the Blaydon business’ history.

The company, which makes carbon dioxide polishing filtration systems used by drinks makers, received its award from Lord-Lieutenant of Tyne and Wear Lucy Winskell.

And chief executive Gary Robson, who founded the company in 2016, says it is keen to use the success as a springboard for further progress, which will include adding to its seven-strong team.

He said: “This is a very proud moment.

“Having had a brilliant experience taking on our first apprentice, we are looking to implement a growth strategy whereby for each new hire we also offer an apprentice role.

“As a former apprentice, and having recently relocated to a premises on the site of my own initial apprenticeship, I’m passionate about helping young people into work and offering an alternative to traditional higher education.”

Speaking about Sure Purity’s Queen’s Award, Lord-Lieutenant Winskell said: “The businesses who receive this commendation must demonstrate true excellence in their field.

“And Sure Purity’s award is recognition of their outstanding achievement.”

Councillor Dot Burnett, Mayor of Gateshead, added: “Seeing local businesses thrive always makes me incredibly proud of our borough, and Sure Purity’s recognition earmarks them as a business to watch.

“Gary’s passion for the region and young people is truly inspiring.”