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Business & Economy

EMCON 22 – a return to business confidence

2021 saw the reintroduction of exhibitions and seminars following an 18-month pause in normal business activity.

Engineering & Manufacturing Network held their EMCON 21 event amidst an uncertain period and weren’t sure what to expect by way of exhibitor or visitor registrations, however were blown away by the support of the region.

The show was at maximum capacity with exhibitors, attracted a brilliant footfall, and received a wealth of positive feedback about strengthened relationships and interesting conversations.

This year, on Thursday, September 8, EMCON 22 is back and the team are expecting a fantastic show for exhibitors and delegates alike. A huge proportion of the floor space has been snapped up by exhibitors old and new, who see the value of investing to showcase their business and services on the day.

So why should you invest in exhibition space, and what to expect on the day?

Exhibitions are an important way of bringing your businesses products or services to a wide audience in a succinct period of time.

When you consider how much time and resource would be required to reach an audience of hundreds, the costs of exhibiting at such events pails by comparison. That isn’t to say that the investment in an exhibition stand shouldn’t be viewed as a serious one, you must be prepared and have a list of expectations for the day.

Engineering & Manufacturing Network can support this with pre-exhibition support to ensure that you get the most from your investment, identify targets and create a plan not just ensuring preparedness but also the post show follow-up process which is, in many ways, more important than anything else.

To determine the value of a show its always worth looking at returning exhibitors and EMCON has a fantastic relationship with businesses who have been before and include many who return as a sponsor following success the year before.

This year is no different with 10 sponsors already on-board, 8 of whom have exhibited before and recognise the value of coming back and increasing their presence on the day.

This year we welcome; gold sponsors Business DurhamFit Factory and Hexagon; silver sponsors – CYMKHorizon WorksSAMSupply Chain North East and Teeside University; and bronze sponsors – HT Media and Polymer Compounders.

Each sponsor will undergo a rigorous pre-show process to ensure they have created a media buzz through their own channels around the show, inviting existing and pipeline customers to visit them on the day, designing their stand to optimise the space they have and creating a ‘game plan’ around the message to use on the day and the follow-up process to chase down warm leads in the days and weeks that follow.

The day itself is a whirlwind of activity including the exhibition itself, side room seminars and a large seminar which is currently in the planning with our partners at AMAP (Sunderland University), and their North East Maintenance Forum.

Attendees at the show include a wide range of buyers, managers and directors from businesses across the wider manufacturing sectors from automotive, process, electronics, plastics, heavy engineering, subcon engineering, cnc, digital and so on.

The service sector is also well-represented with a range of support services included in the day. Engineering & Manufacturing Network endeavour to ensure that as wide an audience is reached and invite along many of our regions Tier 1 and OEM as possible.

The team endeavours to attract attendees and exhibitors from far and wide with the show growing in recognition each year, to showcase the North East and the opportunities to work with businesses in the region.

If this is something you would like to consider for either attendance or as an exhibitor, then please get in touch through the dedicated website – emcon.show

If your interest extends beyond the day and you would like to join hundreds of engineering and manufacturing businesses as part of the region’s primary cross-sector network in our sector, get in touch at emn.org.uk