February 27, 2017 @ 17:07 by Alison Cowie
Royal Caribbean will be the club’s official travel partner for the next two years, gaining TV-visible branding around the Emirates Riverside as well as its logo featuring on Durham’s Specsavers County Championship shirt and its own beautifully furnished lounge at the stadium.
Durham CCC is delighted to align with another international business and Royal Caribbean – who started its partnership with Durham at the beginning of the 2015 season – will be an extremely valuable addition to the club’s growing global partnerships.
Royal Caribbean is an award-winning global cruise brand that sails 25 of the world’s most innovative cruise ships calling at over 250 destinations around the world.
Newly appointed Durham County Cricket Club chairman, Sir Ian Botham said: “Royal Caribbean is a valued partner of the club and this new agreement takes our relationship to another level. They have built a reputation for innovation and we are very pleased to be associated with the brand.
“We are looking forward to continuing our partnership with Royal Caribbean over the next two years.”
Ben Bouldin, Associate VP and Managing Director for UK&I, Royal Caribbean said:
“At Royal Caribbean, we are passionate about involvement in our local communities and are proud to be partnering with Durham CCC as one of the best cricket clubs in the country.
“We are also delighted to be able to offer our North of England travel agent partners a training space at Durham CCC’s world-class facilities by way of our new hospitality lounge.
“We look forward to using the lounge to provide travel agents with the tools they need to confidently sell our holidays to new and existing customers. We will also use it as a way to thank them for their unwavering support by inviting them to future games with hospitality.”