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Business & Economy

Durham University Business School MBA and MSc students available to support North East business

After what has been a difficult 2020, many businesses are facing some challenging issues with limited time or resources to address them. Right now, is a great time for organisations to benefit from Durham University Business School’s talented MBA and MSc Business Analytics students and tackle those business challenges head-on with a Business Project.

Many of the world’s leading businesses have already benefited from these projects – the School collaborates with employers to generate ideas and ensure the project meets both academic and business demands.

Taking place between June and September students work across all sectors and functions, applying their skills and knowledge to deliver results that can move business forward. The deadline for submitting a Business Project is 26 February which means there is still time for any potential clients to consider their needs and contact the School.

Claire Ketley, Engagement Manager (Corporate) says “Our MBA students have helped many organisations with a wide range of projects over the years. These have included looking at hiring strategy, corporate culture, corporate social responsibility, marketing strategies, client relationship management, and competitor analysis to name just a few. We understand that many projects will touch on confidential information, so clients can be assured we will always work with complete integrity and discretion”.

While this is true for the MBA students, it is even more so for the MSc Business Analytics students who will be delving into data to investigate a particular business issue. Katherine Kirby, Engagement Manager with responsibility for the Analytics projects says “Managers have the opportunity to get valuable insight into important areas of activity. Most organisational functions generate data, so you’d be surprised at the variety of projects we’ve had. They can range from the design of data collection strategies for SMEs to informing retail strategy decisions using data.”

For a conversation about a potential project contact Claire Ketley, Engagement Manager (Corporate) at [email protected]

Find out more about Business Projects at www.durham.ac.uk/business/bp